Amacupa yikirahure aracyiganje kumasoko meza

Nk’uko ubushakashatsi n’ibarurishamibare by’umuryango uzwi cyane ku isi wita ku makuru ajyanye n’ubucuruzi, Isoko ry’amacupa y’ibirahure ku isi ryiyongereye mu myaka yashize. Isoko ry’amacupa y’ibirahure ku isi ryazamutse riva kuri miliyari 33.1 z'amadolari ya 2011 muri 2011 rigera kuri miliyari 34.8 muri 2012 kandi riziyongera kugera kuri miliyari 36.8 z'amadolari y'Amerika umwaka.

Icupa ry'ikirahureni amateka maremare yo gupakira ibintu, mubihugu byinshi biracyafite ibikoresho byingenzi, ariko kandi bipfunyika cyane kubaguzi.

Ubushakashatsi bwerekanye ko 94% by’abaguzi bakunda amacupa y’ibirahure ya divayi, 23% by’abaguzi bahisemo kunywa amacupa y’ibirahure y’ibinyobwa bidasindisha, abarenga 80% bahitamo kugura amacupa y’ibirahure y’inzoga (hejuru) y’abaguzi b’i Burayi babazwe , 91% by'ababajijwe bashyigikiye icupa ry'ibirahure bipfunyika ibiryo (abakoresha Amerika y'Epfo bakoresha cyane cyane, bagera kuri 95%).

Ubushinwa n’igihugu kinini ku isi kandi gikoresha amacupa y’ibirahure. Umusaruro w’amacupa y’ibirahure mu Bushinwa ubu urenze toni miliyoni 10, kandi amacupa y’ibirahure aracyiganje mu binyobwa, cyane cyane mu gupakira divayi.

Ibicuruzwa by’inzoga n’Ubushinwa byombi byarengeje litiro miliyari 40, kandi amacupa y’ibirahure aracyafite hafi 90 ku ijana yose hamwe. Ubushinwa ni bwo bukoreshwa cyane mu icupa ry’ibinyobwa by’ibirahure, birenga miliyari 50 ku mwaka.

Kuva mu mwaka wa 2011 kugeza 2015, umusaruro w’amacupa y’ibirahure y’Ubushinwa uziyongera ku kigereranyo cy’ubwiyongere bw’umwaka wa 6 ku ijana kugeza kuri toni miliyoni 15.5, munsi y’ibicuruzwa by’impapuro ndetse n’ibikoresho bya pulasitiki n’ibicuruzwa biva mu bikoresho byose bipakira.

Byacapweamacupa yinzogabigenda byamamara Isoko ryo gupakira amacupa yikirahure yubushinwa rimaze igihe kinini rishyira ahagaragara amacupa y’ibinyobwa by’ibirahure byacapwe, amacupa ya divayi yacapwe hamwe n’amacupa ya divayi byacapwe bigenda bihinduka buhoro buhoro.Ibi bizaba ari igishushanyo cyiza kandi ikirango cyacapishijwe hejuru y’icupa ry’ibirahure ryibicuruzwa bishya byakoreshejwe n'inganda nyinshi zitunganya inzoga n'ibinyobwa, nk'inganda zinzoga nka Tsingtao Beer Group, Ubushinwa Bwitwa Beer Group, Yanjing Beer Group; Ibinyobwa bifite Sosiyete Coca-Cola, Pepsi Company, Hongbao Lai n'ibindi; Ibigo bya divayi birimo Changyu Group , Longkou Weilong Company, nibindi

Ku isonga mu nganda zikora inzoga n’ibinyobwa zatangiye gucapa amacupa y’ibirahure, amacupa y’ibirahure yoroheje cyangwa akoreshwa nk’icyifuzo cya mbere cyo gupakira ibicuruzwa, amacupa mashya ya divayi nshya ugereranije n’amacupa ashaje ya divayi nshya, nubwo yongereye igiciro runaka cy’umusaruro . kandi uhindure, kugirango ugumane ibyo bice bihuye niterambere ryiterambere, kugirango wongere ibintu bikenewe.

Ibisabwa birenze urugero nibipimo bya tekiniki birenze urugero byongereye amafaranga yinganda zidafite akamaro kandi bitera guta umutungo, bigomba no gushyirwa kurutonde rwahinduwe.Igikorwa cyihutirwa nukugirango amahame yigihugu cyangwa inganda arusheho kwemerwa, guhagararirwa kandi bikwiye.